Our services > Brand check-up

Brand check-up

Often, branding professionals will do the job and depart. Think of this as an after-sale service—or get us in for an independent voice on your existing brand.

Here’s one scenario: your brand is established, but are you moving with the times? There are trends that move, and there are unexpected events in society. We can do a brand check-up at set intervals afterwards, every year, two years, five years, and beyond.

Some things we might consider as part of an audit:

• is your brand still in line with your strategic direction?;
  
• have competitors moved in and forced your offering to change?;
  
• is the expression of your brand still current and fresh?;
  
• is your brand reaching the business performance targets that you’ve set?
  

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